Analysis
The IPL’s coming $5 billion squeeze
Media Partners Asia expects a 94-match IPL to fetch Rs 48,500 crore, flat overall and 13% lower per match. One credible buyer leaves the BCCI bargaining over everything beyond the cheque.
Analysis
Media Partners Asia expects a 94-match IPL to fetch Rs 48,500 crore, flat overall and 13% lower per match. One credible buyer leaves the BCCI bargaining over everything beyond the cheque.
Reportage
As gaming money receded, Google and OpenAI turned to cricket with rights, partnerships, and media packages valued at nearly Rs 1,500 crore. Both want their products to become the first place Indians turn to when a question comes to mind.
Analysis
Indian cricket has never looked richer. The money now gathers around the properties that draw time and value away from bilateral cricket.
Reportage
For nearly four decades, cricket has chased a digital mirror worthy of its devotion. Time and again, it has come close, only to misplace the moment. Now, the ICC believes it has finally assembled the pieces. Turning those pieces into one complete game will be harder.
Analysis
Two exits worth $3.41 billion have reset what an IPL franchise is worth, ushered in a new class of owners, and raised fresh questions about media rights and risk
Reportage
JioStar is locked into a $3 billion contract it cannot afford or exit. The workaround will show whether Indian cricket’s decade of growth was sustainable or inflated.